Not many people remember a product called Zima, and that’s the point of this post. As a marketing professional,...
Posted By Strategic Communications on 08/24/2021
I had a former boss who was famous for jumping up in the middle of meetings, heading to the whiteboard and starting to write....
Posted By Primacy on 08/10/2021
Online reviews have emerged as one of the most important aspects of digital marketing and reputation management, across...
Posted By Yext on 08/03/2021
We seem to live in an increasingly contentious world these days. Unfortunately, it’s also a world where news travels...
Posted By Strategic Communications on 08/03/2021
Paid search is a powerful tool for healthcare marketers. Unlike organic SEO, paid search advertising (also known as pay-per-click...
Posted By Healthcare Success on 08/02/2021
Finally. You can find out the cost of an ultrasound BEFORE getting it, not 3 months later, buried in fine print on a hospital...
Posted By Aha Media Group on 08/02/2021
How do you build a roadmap for an integrated strategy, incorporating values-based brand building coupled with demand generation...
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 07/21/2021
The global scale of uncertainty surrounding COVID-19 was a first for everyone—forcing all of us to quickly adapt....
Posted By Primacy on 07/21/2021
New CMS and design for this Midwest health system website focuses on a mobile-first digital experience designed to acquire...
Posted By Geonetric on 07/15/2021