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About Aha Media Group

Making decisions is part of being human. And it’s not always easy. But when you feel supported, informed and reassured, you can make those decisions with more confidence and clarity. That’s why we are so passionate about what we do: Empowering people to make the most important decisions of their lives.

We are a content solutions company that focuses on working within complex industries to provide custom content marketing solutions.  We focus on the goals that are fundamental to your business growth, engaging your audience to take action.

At Aha Media Group, we work with over a 100 healthcare organizations around the country to help provide understandable, relatable content for the patient or their loved ones and reach your target audiences where they are consuming content. Clients see increases in revenue, traffic, and conversions after they publish content we create.

COVID-19 Resources - Creating Content About Coronavirus

As a healthcare marketer, you’re probably busy and overwhelmed right now. Even though you’re not on the front lines treating patients, you’re likely working around the clock to give your audience the fact-based information they’re searching for. You may even be acting as PIO for your hospital’s incident command system, which has likely been activated.

Here at Aha Media, our goal is to make your job easier. That’s why we compiled all of our resources that are relevant to this pandemic in one convenient place.

Browse our resources for COVID-19 marketing below, and reach out if we can help in any other way.

Resources

02 Nov 2021

Content Strategy Track Sponsored by:  Kyruus How do you rewrite and update immense quantities of... read more

Event
11/02/2021

You’ve successfully launched your hospital-branded app. Congrats! Now what? Now you gotta market it. Apps live... read more

Article
09/10/2021

In January, I told my team about a bold decision: I wanted to ungate our healthcare content. We were in the thick of the... read more

Article
08/31/2021

Finally. You can find out the cost of an ultrasound BEFORE getting it, not 3 months later, buried in fine print on a hospital... read more

Article
08/02/2021

“We make it easy.” Those are the four magic words your potential patients want to hear. Yes, consumers are... read more

Article
06/30/2021

What Did You Learn? Episode 18 These past 7 months have accelerated consumerism in healthcare in a shorter period... read more

Article
11/19/2020

What Did You Learn? Episode 17 Healthcare marketers have a crucial role in communicating the information people... read more

Article
11/16/2020

What Did You Learn? Episode 16 Weeks into the COVID-19 pandemic, Nemours Children’s Health System treated... read more

Article
11/09/2020

What Did You Learn? Episode 15 Johns Hopkins Medicine has been at the forefront of the international response to... read more

Article
10/21/2020

What Did You Learn? Episode 14 This spring, when the epicenter of the COVID-19 pandemic was in New York City, Mount... read more

Article
10/15/2020

What Did You Learn? Episode 13 “If [healthcare organizations] would have looked at their data, there would... read more

Article
10/13/2020

What Did You Learn? Episode 12 “We’re in this together.” You’ve probably heard that phrase... read more

Article
10/06/2020

What Did You Learn? Episode 11 I’m a huge fan of The Knot’s Instagram account How They Asked , so... read more

Article
10/01/2020

What Did You Learn? Episode 10 Marketing teams can accomplish amazing things when they’re laser-focused and... read more

Article
09/16/2020

What Did You Learn? Episode 9 Clear lines of communication and swim-lanes within an organization are more important... read more

Article
09/07/2020

What Did You Learn? Episode 8 As much as you can plan for a pandemic or any communications crisis, living through... read more

Article
09/01/2020

What Did You Learn? Episode 7 The coronavirus pandemic and Black Lives Matter movements shone a spotlight on a... read more

Article
08/27/2020

What Did You Learn? Episode 6 There’s a silver lining to the COVID-19 pandemic. As healthcare communicators,... read more

Article
08/18/2020

What Did You Learn? Episode 5 The ability to shift gears in a moment’s notice is crucial for successful healthcare... read more

Article
08/04/2020

What Did You Learn? Episode 4 Only a small handful of brands handled the COVID-19 pandemic well from a marketing... read more

Article
07/24/2020

What Did You Learn? Episode 3 Modern day hospital marketing is more than just earned media, content, and digital strategy.... read more

Article
07/13/2020

What Did You Learn? Episode 2 Working as content marketers and copywriters during the coronavirus pandemic taught us... read more

Article
07/08/2020

“What Did You Learn?” Episode 1 There’s no denying: The coronavirus pandemic taught healthcare communicators... read more

Article
06/29/2020

Stay-at-home restrictions are lifting, but the fear of getting COVID-19 or spreading it to others is tangible. This fear... read more

Article
06/24/2020

You’ve probably created a ton of coronavirus content in the last few months. You likely published it on your website... read more

Article
06/16/2020

Consumers expect healthcare providers to deliver an online user experience that’s as smooth and effortless as the... read more

Article
05/28/2020

This is a guest post from Chloe Politis,  Director of Digital and Social Media at the  Mount Sinai Health... read more

Article
05/18/2020

Aha Media Group writer Teri Cettina switched roles, from health copywriter to patient, when she was diagnosed with stage... read more

Article
05/15/2020

This is a guest post from Jen Brass Jenkins, Web Content Writer for  University of Utah Health . She’s... read more

Article
03/26/2020

Coronavirus messaging has changed rapidly over the past few weeks — and will continue to evolve as the situation... read more

Article
03/18/2020

Everyone is searching for information on coronavirus, a new and rapidly spreading respiratory infection that originated... read more

Article
03/06/2020

Millennial moms are coming for your healthcare content. Consider this: 90% of all new mothers today are millennials. That... read more

Article
12/15/2019

Think beyond medical specialties and office locations: Your physician bios can be an integral part of your healthcare marketing... read more

Article
11/08/2019

Ahh. That’s your sigh of relief after your hospital website rewrite or redesign is complete. Enjoy basking in the... read more

Article
08/27/2019

Case Study: Increase audience by 137% and engage more than 86,000 participants to improve their health through interactive... read more

Article
08/27/2019

You work hard to create trustworthy content that helps people make informed healthcare decisions. But fake health news... read more

Article
08/27/2019

Get ready to write about GERD. (And diabetes, bunions and concussions.) Patient education materials are the new must-have... read more

Article
08/27/2019

Health content communicators and marketers: How can you raise your content level from “resonating with the audience”... read more

Article
08/27/2019
Reviews

Submitted by a verified client from a health system on Wednesday, November 13, 2019


We wanted to make our talented physicians the stars: the content authors. Hiring writers to interview our physicians and ghost write the blogs, based on Aha’s recommendation, was the way for us to do that. To write for a consumer audience is very different than writing for peers. So, making these blogs consumer friendly was critically important, and that is expertise that Aha definitely brought to the table.
    Overall Rating

  • Content Marketing

This vendor would be at the top of my list

Submitted by a verified client from a health system on Sunday, April 7, 2019


Aha Media Group is the gold standard when it comes to optimizing healthcare content. The discovery process informed the content creation, and with the detailed information architecture Aha Media created, we were 80% finished with the project before the writing even started.
    Overall Rating

  • Content Marketing

This vendor would be at the top of my list

Submitted by a verified client from an academic medical system on Tuesday, March 12, 2019


Aha Media is a strategic and tactical partner who helps us evolve and experiment with different ways to grow and connect with our audience. The project management and ideation is a huge plus for our team!
    Overall Rating

  • Content Marketing

This vendor would be at the top of my list
Recent Reviews

5/5
Aha Media is a strategic and tactical partner who helps us evolve and experiment with diff...read more

5/5
Aha Media Group is the gold standard when it comes to optimizing healthcare content. The d...read more

5/5
We wanted to make our talented physicians the stars: the content authors. Hiring writers t...read more

View All Reviews
Attending:

HCIC 2021
HMPS 2021
Serving:

Academic Medical Systems
Associations
Community Hospitals
Health Systems - Large
Health Systems - Small / Medium
Payors
Pharma
Physician Practice Groups
Providers
SHSMD Recommended
Details

Employees: 11-50
Min. Project Size: $5k+
Service Focus

Content Marketing
- 3 Reviews