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About Geonetric

Digital Marketing Strategy

Using your digital dollars to capture the attention – and preference – of your community isn’t as easy as it once was. Competition is fierce, and if you want to stand out you can’t approach digital marketing as you always have. Geonetric creates digital marketing strategies that win new patients. And when it comes to implementing tactics, working with Geonetric is like adding healthcare-experienced writers, art directors, interactive marketers, and Google AdWords experts to your team. You’ll get eye-catching creative, compelling copy, and captivating calls to action – and, most importantly, results you can take to the C-Suite.


Web Design & Development

Creating an intuitive, user-focused website with an enhanced responsive design helps you differentiate your organization in the market and outperform the competition. Work with Geonetric’s industry-leading designers and developers on your next redesign and get access to the talent that has launched award-winning and results-driven sites for hundreds of healthcare organizations


Content Strategy & Development

Content is powerful. It engages patients, builds loyalty, and creates measurable opportunities for ROI. Geonetric’s team of expert strategists and writers know how to develop intuitive information architectures and create content that converts. Whether you’re with a complex, national brand that needs an expert to untangle your complicated site structure, or a community hospital that wants service line content that actually speaks to users, or a medical group looking to enhance physician promotion with engaging bios, we’re the go-to content experts for healthcare marketing teams like yours.


Content Management Systems

Your content management system (CMS) is the backbone of your digital experience. Choosing the right one is as important as choosing the right design partner. Whether you are in the market for a new CMS, want to remain on your current platform, or are in need of a standalone provider directory, we can help. We’ve assisted hundreds of organizations in the search for the right CMS and provider directory for their unique needs. Regardless of if you select our award-winning VitalSite CMS or prefer to build on WordPress, Drupal, or any other platform, our team can build the site of your dreams.


Resources

New CMS and design for this Midwest health system website focuses on a mobile-first digital experience designed to acquire... read more

Article
07/15/2021

Is your site still delivering value? Or, is it time for a full redesign. Here’s how to know. The average healthcare... read more

Article
06/30/2021

Get answers to this and other top digital marketing questions with the  2021 Healthcare Digital Marketing Trends... read more

Article
06/09/2021

Whether search rankings have you down or you just know it’s time to refresh your content, keeping SEO in mind is... read more

Article
11/23/2020

Do you have enough staff and the right skillsets on your team to deliver on your digital marketing objectives? It’s... read more

Article
11/19/2020

Leaders approach digital marketing differently. Take a look at what makes them more successful and how they plan to invest... read more

Article
11/11/2020

Return on investment (ROI) is always a top goal. Does the average healthcare marketing team achieve it? If not, what’s... read more

Article
10/21/2020

Gone are the days of intranets being digital filing cabinets. As our world gets more app-based, how can healthcare intranets... read more

Article
10/15/2020

Content strategy is important for every site – that includes your intranet. Learn why it’s the key to true... read more

Article
08/28/2020

When’s the last time you thought about how your web content is doing? Are there pages you’ve barely touched... read more

Article
08/21/2020

Get the most out of Google’s crawl budget with some insight and best practices. While it may come as a surprise... read more

Article
08/06/2020

Discover how to optimize your site to be a winner of the latest – and future – Google Core Updates Google... read more

Article
07/31/2020

Employee communication has never been more important. Learn why your intranet can be the key to better engagement –... read more

Article
07/23/2020

We started this survey 15 years ago. So much has changed. And yet so much remains the same. Fifteen years ago digital... read more

Article
07/12/2020

Has your content strategy put your team on the right course? Or is it time for a new direction? Check out these signs your... read more

Article
06/26/2020

By Ben Dillon, Chief Strategy Officer, Geonetric  When we started the Healthcare Digital Marketing Trends survey... read more

Article
06/15/2020

Whether you’re new to content marketing or you’re ready to take your content marketing efforts to the next... read more

Article
05/29/2020

Being there for your communities, patients, and internal teams has never been more important than it is today. We know... read more

Article
04/03/2020

Health systems and patients are looking to telemedicine during the COVID-19 outbreak to fight the virus and stop its spread,... read more

Article
03/27/2020

Meet the needs of your community and support your clinicians by helping patients choose the type of care that’s... read more

Article
03/27/2020

Your healthcare marketing team has likely been creating new content related to COVID-19 to educate and guide your communities.... read more

Article
03/27/2020

As a healthcare marketer, you need to get up-to-date information to consumers about facility hours, policies, restrictions,... read more

Article
03/27/2020

During a public health crisis, your community is full of questions. Discover how to tackle frequently asked questions... read more

Article
03/27/2020

During a healthcare crisis, your website is a great place to share preparedness plans, education, and resources. Your... read more

Article
03/18/2020

Create a strategic About Us landing page that meets your website visitors’ needs by following these best practices.... read more

Article
01/24/2020

As smartphones and mobile devices continue to evolve, learn how healthcare marketers can ensure consumers are getting... read more

Article
01/24/2020

Rise above the ups and downs of Google BERT Algorithm update with these tips. Google recently announced an algorithm... read more

Article
12/27/2019

The 9th edition of Geonetric’s Healthcare Digital Marketing Trends Survey is an indispensable resource. It will... read more

Article
07/03/2019

By Erin Schroeder -  Caregivers play an important role in the patient journey. Engage them with meaningful content... read more

Article
06/16/2019

You’ve worked too hard on your hospital website for it not to rank in search.  Find out what’s... read more

Article
06/16/2019

Search-engine results pages (SERPs) sometimes are a gateway to your website content. Other times, they’re a competitor.... read more

Article
02/21/2019

Global communications organization, Ragan, selects Geonetric as the Grand Prize winner from a wide range of entries. ... read more

Article
10/23/2018

Most consumers expect responses to online reviews within days. Learn how your responsiveness to reviews can impact your... read more

Article
10/22/2018

Chart a path to digital marketing success. From team size and digital spend to emerging challenges and redesign... read more

Article
09/25/2018

If you’re tasked with figuring out how voice search impacts your hospital’s digital strategy, read on.... read more

Article
06/27/2018

If accessibility isn’t one of your digital priorities, it should be. New requirements may have you rethinking... read more

Article
01/16/2018

In the eyes of your site visitors, services, physicians, and locations are all important and connected. Is the same... read more

Article
05/27/2018

How do you overcome objections and successfully move forward? Your organization is one of 40%... read more

Article
04/22/2018

UTM parameters are a powerful way to track results and understand how your hospital or healthcare system campaigns are... read more

Article
04/16/2018
Reviews

Submitted by Jenny Sundberg at Bryan Health on Monday, May 13, 2019


From the moment we selected Geonetric to help us embark on our website redesign, we knew they wouldn't just be a vendor, but rather a partner. And after nearly five years working together, they're basically family. We've been very satisfied ever since. From strategic digital direction, to content, to SEO, Geonetric has been attentive, responsive, detailed and trustworthy in following through and working relentlessly until any project is the best it can be. We work with a dedicated account manager, who knows our current goals, projects and our working style. In addition to bi-weekly status calls, we also have quarterly progress calls to get insight on our performance, how we can make improvements and how we're performing against our peers. It's very insightful! Thanks to our friends at Geonetric, we've seen improved web traffic, engagement and conversions. We appreciate all the work they do for us!
    Overall Rating

  • CMS Software and Selection
  • Content Marketing
  • Creative Services
  • Design
  • Digital Marketing
  • Digital Strategy
  • Physician Directory & Transparency
  • SEO/SEM
  • Web Development

This vendor would be at the top of my list

Submitted by a verified client from a health system on Monday, May 13, 2019


Geonetric was instrumental in helping us develop a solid SEO strategy from a technical and marketing perspective. Their team of experts did all of the heavy lifting and research, while also providing an easy and actionable report, with list of recommendations. I would use their team again for future SEO needs.
    Overall Rating

  • SEO/SEM

I would include this vendor on my list

Submitted by a verified client from a health system on Monday, May 13, 2019


Geonetric is our vendor for choice for website design and development since 2013. We have undertaken two redesigns with them and they keep getting better! They support our small team with the resources and support to stay on top of the latest digital trends and strategies. That is invaluable in the ever-changing digital marketing landscape. Their CMS software not only easy to learn and built for healthcare marketers. They have a great company culture and it shows in all the work they do. I wouldn't bother checking out any other vendors. Geonetric has everything your team needs to be successful.
    Overall Rating

  • CMS Software and Selection
  • Design
  • Digital Marketing
  • Digital Strategy
  • Physician Directory & Transparency
  • SEO/SEM
  • Web Development

This vendor would be at the top of my list

Submitted by Jim Samuel at Jim Samuel Communications on Friday, May 14, 2021


I worked with Geonetric in my role as director of digital marketing at a regional health system. Geonetric's CMS was reliable, robust, and easy to use. When I started at the system, the website was already in place. I was able to immediately begin using the CMS with no training. When I did run into a roadblock caused by my lack of knowledge, it was always easy to get the help I needed from Geonetric's customer support. They were always quick to respond and helped me quickly solve my problem. We did not use any of their other services so I cannot comment on them. I was very happy with the services we did use and would recommend that anyone looking for a new CMS consider Geonetric's offerings.

    Overall Rating

  • CMS Software and Selection
  • Web Development

I would include this vendor on my list
Recent Reviews

4.4/5
From the moment we selected Geonetric to help us embark on our website redesign, we knew t...read more

4/5
Geonetric was instrumental in helping us develop a solid SEO strategy from a technical and...read more

4.9/5
Geonetric is our vendor for choice for website design and development since 2013. We have ...read more

View All Reviews
Attending:

HCIC 2021
SHSMD 2021
Serving:

Academic Medical Systems
Community Hospitals
Health Systems - Large
Health Systems - Small / Medium
Physician Practice Groups
Details

Company Brochure
Employees: 51-200
Min. Project Size: Any
Service Focus

CMS Software and Selection
- 3 Reviews
Content Marketing
- 1 Review
Creative Services
- 1 Review
Design
- 2 Reviews
Digital Marketing
- 2 Reviews
Digital Strategy
- 2 Reviews
Physician Directory & Transparency
- 2 Reviews
SEO/SEM
- 3 Reviews
Social Media
Web Development
- 3 Reviews