In a digital world where literally anyone can be a “publisher,” I’m often asked why (or if) public relations...
Posted By Strategic Communications on 12/12/2022
The more great reviews a patient finds when they search for your organization and providers, the more likely you will gain...
Posted By Yext on 12/09/2022
Color, with many other big and small design decisions, can attract and influence potential customers every time they see...
Posted By Cobalt Communications on 12/09/2022
Love it or hate it, social media is here to stay, and not just for individual use. Social media is an important tool for...
Posted By Cobalt Communications on 11/28/2022
Nearly 80% of providers say a high-quality digital presence on their healthcare organization’s find-a-provider website...
Posted By Kyruus Health on 07/27/2022
79% of consumers believe that reviews are important in selecting care. As consumerism continues to take shape in healthcare,...
Posted By Yext on 06/08/2022
We know that today’s healthcare consumers want instant and accessible services. The QR code allows hospitals...
Posted By Healthcare Success on 05/18/2022
There comes a point in the life cycle of many businesses when advertising needs outgrow the “homespun”...
Posted By Strategic Communications on 05/06/2022
“White coat syndrome” describes when someone’s blood pressure rises in a provider’s exam room. As...
Posted By WG Content on 04/01/2022
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