There was once a time when marketing departments were called “marketing wizards.” This made sense because they...
Posted By Cardinal Digital Marketing on 02/16/2024
In healthcare, the harsh reality is that no single organization can help everybody. I’d like to take that notion a...
Posted By Cardinal Digital Marketing on 01/18/2024
Healthcare marketers have been very positively impacted by advances in technology over the past several years, allowing...
Posted By Freshpaint on 12/12/2023
The healthcare industry has been through a lot of tumultuous changes over the past year and its always in need of new tools...
Posted By Broadridge on 11/21/2023
Redesigns for health system websites are complex and time-intensive. It isn’t easy to take apart, reorganize and rebuild...
Posted By Aha Media Group on 10/03/2023
We get it— it’s only natural that healthcare marketers often stay hyper-focused on new patient acquisition....
Posted By Cardinal Digital Marketing on 09/29/2023
Top health organizations name Customer Experience (CX) as their top strategic performance measure. Proven to increase loyalty,...
Posted By Phase2 on 09/28/2023
Customer or buyer intent refers to the motivations that drive consumer behaviors—not simply what they want, but why...
Posted By Strategic Communications on 09/28/2023
NOTE: This article was published in September 2023. Commentary on the status of legislation is accurate at the time of writing.No...
Posted By Infermedica on 09/28/2023
