Top health organizations name Customer Experience (CX) as their top strategic performance measure. Proven to increase loyalty,... read more

One of the most important things we do for our clients is to help shift the organization’s mindset from focusing... read more

Lightning Talk noun: A very short presentation lasting only a few minutes, usually given at a conference or similar... read more

At this year’s DrupalCon in Pittsburgh, I not only had the pleasure of attending, but I also had the opportunity... read more

Marriott Hotels asks “Where can we take you?” VRBO prompts “Find your place”. Target tells its... read more

Digital experience that advances the human experience. That is the driving force at Phase2, especially in the healthcare... read more

Healthcare organizations are facing immense pressure to do more with less. And with the explosive developments in content-generative... read more

For digital content creators, in organizations around the world, productivity beats perfection every day of the week. ... read more

Diversity, equity, and inclusion (DEI) work is a journey. We’re all at various points along the continuum and the... read more

At Phase2 we’re proud to help healthcare organizations communicate their services and values through a well-designed,... read more

In the wake of the past three years, healthcare talent acquisition has become an urgent need. With an increasingly competitive... read more

At Phase2 we are united in our approach to accessibility—working together as both advocates and practitioners because... read more

Brand is kind of a big deal—and that can make it feel untouchable. It’s how your core values are projected... read more

Well, it’s official.  Google recently announced their plans to sunset the previous version of Google Analytics—known... read more

In a world of content overload, misinformation, and growing competition, how do you break through the noise and distinguish... read more

Core Web Vitals (CWVs) have been a trending topic ever since early May 2020, when Google announced that Largest Contentful... read more

Since it was  announced by Google in October of 2020 , Google Analytics 4 (GA4) has received lots of attention - ... read more

Join Phase2 Strategists Annie Stone and Karina Schuelke as they discuss implementing multi-touch attribution to help your... read more

When it comes to digital accessibility, do you have new terms to learn, a never ending to-do list, and deadlines that make... read more

Whether you’re a UI Designer, a Developer or simply someone that has an appreciation for quality digital experiences,... read more

Whether you’re a UI Designer, a Developer or simply someone that has an appreciation for quality digital experiences,... read more

UI Design Podcast: Episode 1 Whether you’re a UI Designer, a Developer or simply someone that has an appreciation... read more

The success of your company is determined as much by the experience a customer receives as the actual product you’re... read more

In my previous blog post , we covered why it is important to collect both qualitative and quantitative data.  Let’s... read more

OR, SAYING "YES, AND" TO THE CORONAVIRUS NB: This is a long post, so think of it as a resource to revisit... read more

When we were asked by a large health network how we could use technology to reduce their patients’ paperwork—in... read more

 - Accessibility, while often a top buzzword, is important to keep in mind when building any experience.   ... read more

We’ve discussed the importance of journey maps  and  how your organization can align  to develop... read more