In a digital world where literally anyone can be a “publisher,” I’m often asked why (or if) public relations...
Posted By Strategic Communications on 12/12/2022
The more great reviews a patient finds when they search for your organization and providers, the more likely you will gain...
Posted By Yext on 12/09/2022
First-party data is your most important advantage in today’s highly regulated marketing environment, and customer...
Posted By Invoca on 12/09/2022
Healthcare consumers continue to move swiftly down the paths of least resistance toward quality care. This spells trouble...
Posted By Healthcare Success on 12/09/2022
It’s not a decision to do either customer retention or customer acquisition. Instead, it’s a shift in focus...
Posted By Forum for Healthcare Strategists on 12/09/2022
Color, with many other big and small design decisions, can attract and influence potential customers every time they see...
Posted By Cobalt Communications on 12/09/2022
A recent ebook looks at the top three considerations in designing the right mobile strategy for hospitals and systems....
Posted By Gozio Health on 12/07/2022
If you’re sitting down to write a blog, chances are you want to reach new readers. To reach the right readers, you’ll...
Posted By WG Content on 11/29/2022
Content, as part of a successful marketing endeavor, is a big deal these days and I suspect (and hope) it will continue...
Posted By Strategic Communications on 11/29/2022
