You’ve successfully launched your hospital-branded app. Congrats!Now what?Now you gotta market it. Apps live in a...
Posted By Aha Media Group on 09/10/2021
Among many other insights you’ll glean from Johns Hopkins Medicine Senior Vice President and Chief Marketing &...
Posted By Forum for Healthcare Strategists on 09/10/2021
In the newspaper business, the above-the-fold headline is a crucial aspect of grabbing a potential reader’s attention...
Posted By Strategic Communications on 09/10/2021
In hindsight, we can surmise why some businesses managed to prosper in 2020 while so many failed. Some success stories are...
Posted By Global Prairie on 08/31/2021
Up until recently, social media has been a predominantly visual platform. Between photos, videos and memes, it seemed that...
Posted By WG Content on 08/31/2021
Not many people remember a product called Zima, and that’s the point of this post. As a marketing professional,...
Posted By Strategic Communications on 08/24/2021
Discover how healthcare experts are identifying their members’ needs, delivering engaging communication experiences,...
Posted By Broadridge on 08/19/2021
Online reviews have emerged as one of the most important aspects of digital marketing and reputation management, across...
Posted By Yext on 08/03/2021
We seem to live in an increasingly contentious world these days. Unfortunately, it’s also a world where news travels...
Posted By Strategic Communications on 08/03/2021
