Start with the endgame.That’s what I kept thinking as I prepped for our recent webinar on Rethinking Your Email...
Posted By Aha Media Group on 03/02/2022
The marketing team at Ochsner Health is leveraging customer relationship marketing (CRM) strategies and technology to help...
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 01/24/2022
The field of marketing is vastly different today than it was even three to five years ago. While the basic principles and...
Posted By Strategic Communications on 01/13/2022
Is that a shiver down your spine, or the fact that some of these digital trends haven’t moved on? While some are heading...
Posted By Global Prairie on 11/15/2021
A strong content marketing strategy includes a plan for picking the right assets for the job. While you might have worked...
Posted By Healthcare Success on 11/12/2021
There is often tension between marketing and sales in many organizations. But why? Shouldn’t these two functions be...
Posted By Strategic Communications on 11/12/2021
Connection is a common theme in health care especially in the last year due to the pandemic, where remote work and virtual...
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 11/12/2021
![[Webinar Recording] Navigating Live Chat, Chat AI & Conversational Marketing for Health Systems](/uploads/news-pictures-thumbnails/526-cleveland-blog-post-image-20211105162359.jpeg "[Webinar Recording] Navigating Live Chat, Chat AI & Conversational Marketing for Health Systems")
Learn how conversational marketing can guide a prospective patient along their journey and help them meet their goals on...
Posted By Global Prairie on 11/05/2021
![[Webinar Recording] Why Automation Matters in Healthcare](/uploads/news-pictures-thumbnails/526-cleveland-blog-post-image-20210909162639.jpeg "[Webinar Recording] Why Automation Matters in Healthcare")
Learn how increased efficiency meets audience personalization in digital marketing automation. COVID-19 spurred a wave of...
Posted By Global Prairie on 09/09/2021
