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Consumerism in Healthcare: Adding Value with Salesforce Health Cloud

Consumerism in Healthcare: Adding Value with Salesforce Health Cloud

Expectations, we all have them. Maybe for you, it’s the expectation that the barista will make your coffee at just...

Posted By Silverline on 05/06/2022

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Healthcare Consumerism Digital Strategy Personalization Member Experience Salesforce Health Cloud

Navigating Your Health System’s Digital Transformation: A Conversation with 4 Experts

Navigating Your Health System’s Digital Transformation: A Conversation with 4 Experts

In the health system market, the term “digital transformation” is a hot topic. The use of digital technology...

Posted By Loyal on 05/06/2022

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Digital Transformation Digital Strategy Customer Experience Patient Journey Patient Engagement

Marketing Automation and the Patient Journey

Marketing Automation and the Patient Journey

A patient’s journey through the healthcare system can be filled with stress and anxiety.Finding the right diagnostic...

Posted By Hileman Group on 05/02/2022

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Marketing Automation Patient Experience Patient Retention Patient Satisfaction Personalization

4 Ways to Measure Chatbot ROI

4 Ways to Measure Chatbot ROI

There’s a lot of value to reap from personalized, flexible chatbots that learn as they converse with your consumers...

Posted By Loyal on 04/29/2022

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AI Chatbot Chat Patient Experience Patient Engagement Personalization Patient Satisfaction

The 3 Most Common Content Management Systems for Healthcare Organizations

The 3 Most Common Content Management Systems for Healthcare Organizations

We live in a world of instant gratification that drives innovation and the adoption of new technology across healthcare....

Posted By Modea on 04/28/2022

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Healthcare CMS Drupal Sitecore Wordpress

Successful Email Marketing Campaigns Using Process and Personalization

Successful Email Marketing Campaigns Using Process and Personalization

Email is one of the most personalized forms of marketing. At least, it should be.When you do email marketing right, your...

Posted By Aha Media Group on 04/07/2022

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Email Marketing Personalization Digital Strategy Content Marketing Content Writing

Battle of the DXPs: Optimizely vs. Sitecore

Battle of the DXPs: Optimizely vs. Sitecore

Choosing the right digital experience platform (DXP) to power your digital transformation is a weighty decision. With...

Posted By ENGAGENCY on 04/01/2022

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Digital Experience Platform DXP Digital Transformation Digital Strategy Content Marketing

Multichannel vs. Omnichannel: What’s the Difference?

Multichannel vs. Omnichannel: What’s the Difference?

Healthcare marketers have their work cut out for them. They need to grapple with an ever-expanding list of marketing channels,...

Posted By Mercury Healthcare on 04/01/2022

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Marketing Strategy Omnichannel Marketing Patient Experience Digital Experience Patient Journey

Nudge Patient Behavior Using Data

Nudge Patient Behavior Using Data

Many healthcare organizations have the data and technology they need to get people engaged in their own care. The hard part...

Posted By Forum for Healthcare Strategists on 04/01/2022

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Marketing Strategy Communications Consumerism Data Personalization Patient Experience

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