We know that today’s healthcare consumers want instant and accessible services. The QR code allows hospitals...
Posted By Healthcare Success on 05/18/2022
Trust is the foundation to any relationship, and it is no different for health care providers and the communities they serve....
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 05/02/2022
The marketing team at Ochsner Health is leveraging customer relationship marketing (CRM) strategies and technology to help...
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 01/24/2022
Although the buzzword “digital front door” has been used in healthcare circles since 2017, the concept itself...
Posted By Modea on 12/06/2021
It’s not easy to tell a brand’s story well. Any time you’ve ever looked at a company’s website,...
Posted By Cobalt Communications on 11/30/2021
Earlier this month, our team sponsored, exhibited, and presented at the Healthcare Marketing & Physician Strategies...
Posted By Modea on 11/22/2021
Part One of the series focuses on exploring practical use cases. In follow-up articles, we’ll cover use case implementation,...
Posted By Element Blue on 08/31/2021
The Problem: In order to meet the State of Texas’ requirements for the phased COVID-19 vaccine rollout and deadline,...
Posted By Element Blue on 02/19/2021
When sports leagues were coming back online last July, Bendigo shared predictions on make-good media value and where sports...
Posted By Forum for Healthcare Strategists on 02/09/2021
