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10 Simple Tips for Writing Great Copy

10 Simple Tips for Writing Great Copy

Whether you’re writing a brochure, copy for a newspaper ad, a script for a radio announcement, or a page or blog for...

Posted By Strategic Communications on 05/13/2022

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Content Marketing Marketing Communication Copywriting Writing Copy Content Strategy

[Webinar] Navigating Digital Transformation for Health Systems

[Webinar] Navigating Digital Transformation for Health Systems

Last month, a BWG Connect and Hileman Group held a virtual event to discuss how leading health systems are finding success...

Posted By Hileman Group on 05/10/2022

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Digital Transformation Digital Strategy Digitalization Marketing Strategy

How To Build a Productive Content Team - Even With a Limited Budget and Little Time

How To Build a Productive Content Team - Even With a Limited Budget and Little Time

Healthcare marketing teams are asked to do more with less these days. You’re battling all the well-worn woes: there...

Posted By WriterGirl & Associates on 05/06/2022

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Content Marketing Content Strategy Content Writing Marketing Strategy Content Team

Best Practices for Hiring Agencies, Contractors, and Freelancers

Best Practices for Hiring Agencies, Contractors, and Freelancers

There comes a point in the life cycle of many businesses when advertising needs outgrow the “homespun”...

Posted By Strategic Communications on 05/06/2022

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Advertising Marketing Strategy Content Marketing Branding Referrals Hiring

Dental Practice Marketing with SocialClimb

Dental Practice Marketing with SocialClimb

As a dental professional, do you know the answers to the following questions?How many new patients did you attract to your...

Posted By SocialClimb on 05/06/2022

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Dental Marketing Marketing Strategy Digital Marketing Patient Engagement Reputation Social Media

Consumerism in Healthcare: Adding Value with Salesforce Health Cloud

Consumerism in Healthcare: Adding Value with Salesforce Health Cloud

Expectations, we all have them. Maybe for you, it’s the expectation that the barista will make your coffee at just...

Posted By Silverline on 05/06/2022

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Healthcare Consumerism Digital Strategy Personalization Member Experience Salesforce Health Cloud

Navigating Your Health System’s Digital Transformation: A Conversation with 4 Experts

Navigating Your Health System’s Digital Transformation: A Conversation with 4 Experts

In the health system market, the term “digital transformation” is a hot topic. The use of digital technology...

Posted By Loyal on 05/06/2022

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Digital Transformation Digital Strategy Customer Experience Patient Journey Patient Engagement

SHSMD Members Discuss How to Build Public Trust and Confidence in Health Care

SHSMD Members Discuss How to Build Public Trust and Confidence in Health Care

Trust is the foundation to any relationship, and it is no different for health care providers and the communities they serve....

Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 05/02/2022

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Trust Reputation Marketing Strategy Patient Engagement Crisis Communication Covid-19

Healthcare SEO: Why Search Trends and Content Accessibility Go Hand in Hand for Patient-Facing Content

Healthcare SEO: Why Search Trends and Content Accessibility Go Hand in Hand for Patient-Facing Content

Think about the last time you wanted information. Maybe it was the next day’s weather or updates on a news story that...

Posted By Lexington Writing Firm on 04/29/2022

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SEO SEO Strategy Content Accessibility Patient Experience Sensitivity Search Trends

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