Healthcare personas can be effective tools that align marketing initiatives with the target audience—or a tremendous...
Posted By True North Custom on 06/12/2023
Consumers want convenience, flexibility, and seamless digital access that includes self-service tools to help them confidently...
Posted By Kyruus Health on 06/07/2023
Recently the Modea team had the opportunity to attend ViVE, a digital health conference, in Nashville. In addition...
Posted By Modea on 05/31/2023
Connecting people to the right care is a critical first step in the complex patient access journey. To better understand...
Posted By Kyruus Health on 04/10/2023
How are you powering your customer retention program? Do you even have one? While the healthcare industry has traditionally...
Posted By Cardinal Digital Marketing on 04/07/2023
Sitecore usage among hospitals and health systems has grown steadily over the last decade. This growth was further accelerated...
Posted By Alliance Innovations on 03/27/2023
ChatGPT is an artificial intelligence chatbot that can have human-like conversations, translate, and provide users with...
Posted By Healthcare Success on 03/08/2023
Inflation has had a profound impact on all areas of the economy, including health care. Yet even as signs indicate that...
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 02/13/2023
Economic challenges, clinician burnout, the need for more evidence-based regulations — what are the trending conversations...
Posted By Infermedica on 01/26/2023