Learn how conversational marketing can guide a prospective patient along their journey and help them meet their goals on...
Posted By Global Prairie on 11/05/2021
“Patient retention” is the term used in healthcare marketing to refer to the idea of keeping your patients happy,...
Posted By WG Content on 11/05/2021
When done correctly, healthcare content can build trust and turn people into lifelong supporters of your brand. At the same...
Posted By Healthcare Success on 11/02/2021
As virtual work becomes increasingly commonplace and hospital systems continue to grow with the rise of mergers and acquisitions,...
Posted By WG Content on 10/05/2021
A creative brief sets you up for success. That’s because the process helps you:Determine the “Why” —...
Posted By Westcott Communications on 09/29/2021
Back in the dark ages, before the world was at our fingertips, the task of finding a new doctor might look a bit like this:You:...
Posted By WG Content on 09/27/2021
Among many other insights you’ll glean from Johns Hopkins Medicine Senior Vice President and Chief Marketing &...
Posted By Forum for Healthcare Strategists on 09/10/2021
Learn how increased efficiency meets audience personalization in digital marketing automation. COVID-19 spurred a wave of...
Posted By Global Prairie on 09/09/2021
Up until recently, social media has been a predominantly visual platform. Between photos, videos and memes, it seemed that...
Posted By WG Content on 08/31/2021