Saturday, September 7 | 8:00 a.m.–5:00 p.m. AND
Sunday, September 8 | 8:00 a.m.–Noon
This popular SHSMD Credentials program—normally a two-month online course series—is being offered in person, where participants can learn from expert faculty and network with peers face to face over two days.
Walk away with practical tools and actionable insights to position yourself and your organization for success. Faculty will provide an in-depth look at the essentials of health care marketing: marketing plans, communications and market research. Additionally, participants will receive access to eight elective webcasts following the event.
JOEL ENGLISH, Executive Vice President, BVK
SUZANNE HENDERY, Chief Marketing Officer, Renown Health
ROB KLEIN, Founder and Chief Executive Officer, Klein & Partners
DAVID MARLOWE, Principal, Strategic Marketing Concepts
Participants who pass all the program requirements will receive a SHSMD Credential in Health Care Marketing.
Marketing Plans
Communications
Market Research
Online/On Demand Elective Webcasts
As an additional benefit, attendees will have access to watch all eight elective webcasts (45-60 minutes each) after the in-person program, but must watch a minimum of three elective webcasts based on their interests and complete/pass an accompanying quiz. Participants have one month following the conference to complete the elective component housed inside an online platform and available to access 24/7:
ADDITIONAL REGISTRATION FEE REQUIRED
Rob Klein founded Klein & Partners with the purpose of helping healthcare clients find their brand voice through innovative market research services. Since inception, the company has grown ten-fold... Read more
201 5th Ave S, Nashville, TN 37203, USA
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