There is often tension between marketing and sales in many organizations. But why? Shouldn’t these two functions be...
Posted By Strategic Communications on 11/12/2021
I have been fortunate enough to practice marketing before and after the emergence of the internet, social media, and digital...
Posted By Strategic Communications on 07/12/2021
There’s no shame in admitting you don’t know the answer to something — or know exactly what a word or...
Posted By WG Content on 11/11/2020
Prior to the pandemic, healthcare service delivery seemed unstoppable. Even in tough economic times, people always...
Posted By Greystone.net on 10/05/2020
Most of us are aware that consumers are hesitant or afraid to pursue elective care during the pandemic. Quell their concerns...
Posted By True North Custom on 09/09/2020
Whether a consumer is seeking the latest screening guidelines for breast cancer or researching the best physician for knee...
Posted By True North Custom on 09/01/2020
Hospital marketing is a complex endeavor. As a hospital marketer, your job is to build your brand so that over time, when...
Posted By SocialClimb on 07/30/2020
You may have heard that a frog won’t jump out of a pot that’s slowly brought to a boil. He’ll just sit...
Posted By Scorpion Healthcare on 03/27/2020
Direct mail is not dead.At a time when email inboxes are overflowing, how else can you reach prospective patients in...
Posted By Healthcare Success on 01/24/2020
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