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Consulting | gSight | Professional Development | Greystone Engage |
Consulting For Hospitals And Healthcare SystemsGreystone Provides Organizational Buy-In for your Digital Strategy |
Call Center ConsultingGreystone.Net provides strategic consulting on the development of healthcare call centers, having helped more than 100 organizations either build a call center from scratch or re-engineer an existing program.Call Center ReviewAny existing call center plans or business development documents.Call center performance and call center agent performance data compared to industry standards. Infrastructure supporting the call center (telephony, call center software systems, data management systems, etc). LEARN MORE |
Tools To Discover The Voice Of The Digital CustomerGreystone.Net offers a growing suite of services and products to help the healthcare organization discover and understand the voice of the digital customer. |
What is gSight?Suite of digital improvement tools, developed by Greystone.Net, healthcare’s premier digital consulting firm, partnered with Klein & Partners, a leading healthcare market research and brand consulting firm, that capture the Voice of the Digital Customer in order to help prioritize and focus website improvement and enhancement efforts including:
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Digital Healthcare EducationStay Ahead of the Curve on Digital Strategy, Development and Technology |
Healthcare Internet Conference (HCIC)The premier conference for healthcare leaders who are responsible for their organization’s public-facing websites, intranets, portals, social channels, mobile strategy and CRM strategies.Executive BriefingsDigital Executive Briefings are customized, educational offerings for executive hospital leadership teams that are designed to update senior administrators on the state of the art in web-based activities. Greystone.Net develops these sessions with the clients and customizes them to meet specific needs, challenges and hot buttons.LEARN MORE |
Membership And BenefitsProviding a Membership Program that Builds Insights and a Knowledge Base for Healthcare Marketers |
Membership in Greystone Engage provides access to invaluable information for provider-based professionals working in healthcare marketing, communications, web development, public relations, market research, business development, CRM, social media, design, strategic planning and other related areas. LEARN MORE |
An analysis of 2022 YouTube content and creators by Think with Google identified three trends that marketers can use for... read more
2022 was tough for marketers, primarily due to the economy. Gartner recently released its marketing predictions for 2023... read more
As we head into the second month of 2022, there are lots of thoughts about marketing trends headed into the new year. Here... read more
It isn’t news that the COVID-19 pandemic brought a sea change to marketing. Marketers who were already digitally... read more
YouTube has been around for 15+ years and is the undisputed king of online video content. Even before the global pandemic,... read more
It’s December. Do you know where your SEO strategy is headed for 2021? Earlier this year, Google introduced Core... read more
The viral pandemic has created myriad changes in all parts of life. Healthcare IT departments have not been immune. The... read more
In a recent keynote presentation at the MarTech conference in October, Scott Brinker identified five trends that he says... read more
It’s no secret that the COVID-19 pandemic has changed our lives over the past months. While life will eventually... read more
Prior to the pandemic, healthcare service delivery seemed unstoppable. Even in tough economic times, people always... read more
Even in this outlier of a marketing year, digital out-of-home (DOOH) advertising is poised for an ad spend increase of... read more
If there has been any benefit from the coronavirus pandemic, it is that digital technology has received a big boost from... read more
This article was written by Genny Gordon, who is a Content Marketing Manager at Kyruus , an industry leader in enterprise... read more
This sponsored article was written by Andy Kennedy, Vice President of Enterprise Sales at Doctor.com . Doctor.com empowers... read more
Facebook ads can be effective towards meeting your marketing goals. However, making what seems to be small mistakes can... read more
As restrictions are eased, allowing businesses and other venues to reopen in the wake of the coronavirus pandemic, hospitals... read more
Recent study results from the longest-running digital media consumer behavior survey show a shift in the preferred platforms.... read more
Most organizations have an editorial calendar to help plan and organize their content needs throughout the year. The calendar... read more
The First Virtual Conference Designed to Advance Healthcare Call Centers, Contact Centers, Virtual Care Centers and Customer... read more
Learn how gSight helped the Children’s Hospital of Wisconsin discover the voice of their digital customers. Hear... read more
"Everyone has to remember that this is a snapshot in time and there is the other side to this that we all need to... read more
PURPOSES The coronavirus (COVID-19) pandemic has had a major impact on the lives of nearly everyone. In the US, hospitals... read more
Stronger Together Episode 1: Join Ahava Leibtag from Aha Media Group with a quick recap of 3 important happenings... read more
Over the past couple of months, the coronavirus, or COVID-19, has become the primary topic of conversation around the world,... read more
It is no surprise that millennials engage with social media. But their attitudes about social media can be instructive... read more
As we near the end of this decade, digital marketing continues to become more prevalent and sophisticated in healthcare.... read more
gSight, is a healthcare pop-up survey designed to capture and identify customer experience improvement areas so you can... read more
Dan Lavelle, a marketer at Lehigh Valley Health Network, recently faced a question from the hospital’s new CEO that... read more
At one point in time, Norton Healthcare had more than 8,000 keyword search terms for their PPC campaigns. This was driving... read more
Let this stat sink in: 92 percent of consumers read online reviews before making a purchasing decision. So, why not post... read more
Submitted by Neal Linkon at Children's Hospital of Wisconsin