A creative brief sets you up for success. That’s because the process helps you:Determine the “Why” —...
Posted By Westcott Communications on 09/29/2021
In the newspaper business, the above-the-fold headline is a crucial aspect of grabbing a potential reader’s attention...
Posted By Strategic Communications on 09/10/2021
Here are the top 11 advantages of hiring a healthcare digital marketing agency compared to bringing a full-time equivalent...
Posted By True North Custom on 08/03/2021
New CMS and design for this Midwest health system website focuses on a mobile-first digital experience designed to acquire...
Posted By Geonetric on 07/15/2021
Search engine optimization (SEO) best practices are always subject to review and change, and healthcare SEO copywriting...
Posted By True North Custom on 06/30/2021
International Domains & Website LocalizationA website localization project is a complex procedure with many moving...
Posted By Interpreters and Translators, Inc. on 05/24/2021
Whether search rankings have you down or you just know it’s time to refresh your content, keeping SEO in mind is key!Often,...
Posted By Geonetric on 11/23/2020
Times flies quickly when you love what you do!On Wednesday, Aug. 1, 1990, I took the plunge and opened Westcott Communications.I...
Posted By Westcott Communications on 09/03/2020
When’s the last time you thought about how your web content is doing?Are there pages you’ve barely touched since...
Posted By Geonetric on 08/21/2020