Generative artificial intelligence (AI) has captured the attention of health care providers and payers focused on reimagining...
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 06/13/2023
Artificial intelligence (AI) is the buzzword circulating in the news, on social media platforms, and at conferences worldwide...
Posted By Infermedica on 06/13/2023
The death of third-party marketing data is nigh, the walls of the walled gardens of data are getting higher, and ad budgets...
Posted By Invoca on 05/31/2023
The concept of thought leadership marketing isn’t exactly new — in fact, the phrase was first coined back in...
Posted By Cobalt Communications on 05/26/2023
Data-driven marketers have their online conversion funnel down to a science. They know exactly how many clicks their paid...
Posted By Invoca on 05/10/2023
Over the past few weeks, Yext has hosted an AI webinar series and interviewed two healthcare leaders, John Davey, Mount...
Posted By Yext on 05/10/2023
Effective healthcare communicators must meet people where they are, with the information they need to make informed decisions...
Posted By WG Content on 04/14/2023
Artificial intelligence (AI) isn’t new, but it’s become a hot topic lately for content creators. AI writing...
Posted By WG Content on 03/29/2023
Healthcare marketing is a critical aspect of the healthcare industry, aimed at improving patient engagement and experiences....
Posted By Cardinal Digital Marketing on 03/24/2023