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MERGE on 03/01/2024 in Conference Sessions

Simplifying Complexity: A User-Centric Approach to Drive Innovation for Your Provider Directory

Simplifying Complexity: A User-Centric Approach to Drive Innovation for Your Provider Directory
Caesars Palace Las Vegas
3570 S Las Vegas Blvd, Las Vegas, NV 89109, USA
04/17/2024 - 04/17/2024
3:15PM - 4:15PM
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HMPS24 Interactive Strategy Digital Strategy Provider Directory Search Experience

CHRISTUS Health faced a challenge … how to deliver a provider and location search experience that provides highly relevant and easy to understand, consumer-focused results.

Hear how they engaged internal stakeholders, de-siloed data, and simplified complexity, culminating in a new provider and locations search experience.


Presented by:

Jeffrey Stewart 
Vice President, Strategic Marketing
CHRISTUS Health

Keir Bradshaw 
EVP, Technology
MERGE

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