Interactive & Digital Strategies Track
Delivering the connected, omnichannel experiences patients expect can be challenging with so many disparate data sources and disconnected technology tools. Examine the 4 components of a successful consumer experience program.
Hear how to use feedback to improve experiences in real-time, turning brand detractors into brand ambassadors.
Presented by:
Shay Andres
Director of Marketing
Yuma Regional Medical Center
Machele Headington
Vice President, Marketing & Support Services
Yuma Regional Medical Center
Annie Haarmann
Head of Strategy & Consulting, Healthcare & Life Sciences
Reputation
The Leading Marketing and Patient Experience Platform. Drive provider and location selection and improve CX. Help patients find and choose your doctors, hospitals and clinics, and improve care with... Read more
Hotel, 555 S Main St, Salt Lake City, UT 84111, USA
View Larger MapThroughout the COVID-19 pandemic, Google has made numerous changes to the capabilities and rules for using Google My Business (GMB) listings. To capitalize on these changes and stay ...read more
Occupancy at U.S. senior living communities recently fell to an all-time low of 81%. To make matters worse, nearly half of consumers do not trust senior living to be safe for their ...read more
Online presence matters! Marketing efforts that improve the volume and accuracy of provider reviews as well as average ratings across the health system have caught the attention of ...read more
It’s no secret that healthcare organizations that request reviews consistently get more feedback from their patients; however, aligning efforts internally across key stakeholders ...read more