After Jenny’s two-part series on the new HHS bulletin and movement from the FTC from two experts, she is recapping...
Posted By Hedy & Hopp on 05/04/2023
Online tracking is nothing new. For years, companies have tracked users’ behavior using codes and scripts placed on...
Posted By Modea on 02/13/2023
I’ve been thinking about Google Analytics 4 “migrations” all wrong.I knew we’d need to install the...
Posted By OHO Interactive on 01/30/2023
Making the Case for Measuring Brand AwarenessIn today’s digitally connected world, brand awareness driven by public...
Posted By Invoca on 12/14/2022
Best-in-class healthcare marketers are already planning for next year. They’re researching key trends that will attract...
Posted By Healthcare Success on 11/28/2022
A Quick Q&A for Health Plan OrganizationsIn a world forever altered by the 2020 COVID-19 pandemic, health insurance...
Posted By MERGE on 07/07/2022
Google recently announced that they will be sunsetting their popular Universal Analytics (aka Google Analytics 3) web analytics...
Posted By MHP / Team SI on 06/28/2022
Google recently made an announcement that seemed kind of timely for wedding season—giving us something old, something...
Posted By Primacy on 04/07/2022
On March 16th, Google announced July 1, 2023 as the date they plan to sunset Universal Analytics (also known as GA3). This...
Posted By MHP / Team SI on 04/01/2022
