Five years ago, McKinsey Global Institute stated in a discussion paper on AI use cases that marketing was one of the...
Posted By Invoca on 09/06/2023
AI tools for business are some of the most important (and interesting) technologies for supporting modern commerce and workplaces....
Posted By Invoca on 08/07/2023
ChatGPT is an artificial intelligence chatbot that can have human-like conversations, translate, and provide users with...
Posted By Healthcare Success on 03/08/2023
Understanding what consumers want and need — ideally, before they even do — is an ongoing imperative for marketers....
Posted By Invoca on 01/19/2023
This blog post is the third in a series about using storytelling to promote your science-focused business. Refer to “The...
Posted By Cobalt Communications on 01/12/2023
Love it or hate it, social media is here to stay, and not just for individual use. Social media is an important tool for...
Posted By Cobalt Communications on 11/28/2022
It’s not easy to tell a brand’s story well. Any time you’ve ever looked at a company’s website,...
Posted By Cobalt Communications on 11/30/2021
In hindsight, we can surmise why some businesses managed to prosper in 2020 while so many failed. Some success stories are...
Posted By Global Prairie on 08/31/2021
If you’re a marketer, maybe you can relate to the following situation.You’ve poured your heart and soul into...
Posted By Yext on 08/24/2021