There is an age-old marketing saying that goes “I know that 50 percent of my advertising is working, I just don’t...
Posted By Forum for Healthcare Strategists on 12/27/2019
Along with a brand’s name and logo, its slogan rounds out the trifecta of brand identity. Like a name and...
Posted By Cobalt Communications on 12/17/2019
Millennial moms are coming for your healthcare content. Consider this: 90% of all new mothers today are millennials. That...
Posted By Aha Media Group on 12/15/2019
The job of a videographer is an integral component to the success of a video shoot. Their role goes beyond being well-versed...
Posted By Point Across Media on 12/12/2019
Think beyond medical specialties and office locations: Your physician bios can be an integral part of your healthcare marketing...
Posted By Aha Media Group on 11/08/2019
Healthcare marketers understand the value of video. In some cases, marketing teams even have an internal production team....
Posted By Point Across Media on 10/29/2019
Google recently announced plans to stop displaying star ratings in organic search results for organizations that display...
Posted By Centretek on 10/27/2019
First published on eHealthcare Strategy & TrendsWhen I began freelancing in the early 90s, a fax machine was the...
Posted By WG Content on 10/10/2019
Today's savvy patient is proactively searching and researching answers to questions around their health. Recently Manasi...
Posted By Point Across Media on 09/25/2019