Paid search (aka pay-per-click or PPC) often yields the highest ROI of any digital advertising medium. Our agency, therefore,...
Posted By Healthcare Success on 02/10/2023
Digital marketing for healthcare is unique. It shares some of the same principles as marketing for other areas, but the...
Posted By The Status Bureau on 02/08/2023
The number of people googling for health professionals is only getting bigger. Virtual care and telemedicine has created...
Posted By The Status Bureau on 02/07/2023
Digital marketing has become an increasingly important way for pharma marketers to reach their target healthcare professional...
Posted By BroadcastMed on 01/31/2023
SEO is a good thing. It’s the original bridge between Google search crawlers and people; it is the only way search...
Posted By Healthcare Success on 01/31/2023
COVID-19 has caused radical shifts in the way patients engage with healthcare providers. To thrive in 2023, healthcare marketers...
Posted By Invoca on 12/29/2022
According to the many cootie catchers I consulted in fifth grade, I was the girl most likely to marry a red-haired...
Posted By WG Content on 12/23/2022
The third-party tracking cookie has been crumbling since 2018 and it’s usefulness for audience tracking has waned...
Posted By Invoca on 12/21/2022
When looking for healthcare, yesterday’s consumers may have relied solely on referrals, but today’s consumers...
Posted By SocialClimb on 12/12/2022
Ask a Healthcare Lawyer: HIPAA Compliance for Healthcare Marketers
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