Thirty-six billion dollars.If you’re wondering just how much of an influence marketing has in shaping the patient...
Posted By Global Prairie on 02/28/2020
Marketing in healthcare presents challenges that most other types of businesses do not experience. It is the nature of the...
Posted By Point Across Media on 02/17/2020
What is the ideal brand voice? Does such a thing exist?We think so and here’s how we define it:An effective brand...
Posted By Strategic Health on 02/06/2020
Chatbots: the name itself conveys the idea they’re only useful for one thing - chatting.However, that is far from...
Posted By Loyal on 01/31/2020
The Internet has a wealth of information, but not all of it is accurate, especially when it comes to medical information....
Posted By Nucleus Medical Media, Inc. on 01/25/2020
As smartphones and mobile devices continue to evolve, learn how healthcare marketers can ensure consumers are getting the...
Posted By Geonetric on 01/24/2020
You've talked to department heads, frontline staff and patients about your healthcare organization's transition...
Posted By Strategic Health on 01/02/2020
The amount of time your patient spends in the exam room has a direct impact on satisfaction ratings. Healthcare reform demands...
Posted By Nucleus Medical Media, Inc. on 01/02/2020
Whether it’s over-produced infomercials, repetitive radio spots or the mammoth billboards lining the highways, ads...
Posted By Global Prairie on 12/31/2019