The concept of E.A.T. (Expertise, Authority, Trust) was introduced by Google as a ranking factor that they highlight in...
Posted By Tidal Health Group on 08/09/2022
Trust is the foundation to any relationship, and it is no different for health care providers and the communities they serve....
Posted By The Society for Health Care Strategy & Market Development (SHSMD) on 05/02/2022
How much of your marketing budget is allocated to paid social media advertising? Are you wondering if it’s worth investing...
Posted By Healthcare Success on 03/21/2022
Among many other insights you’ll glean from Johns Hopkins Medicine Senior Vice President and Chief Marketing &...
Posted By Forum for Healthcare Strategists on 09/10/2021
Key Takeaways:54% of adults read below a 6th-grade levelPlain Language is a clear, concise way of writing that promotes...
Posted By Interpreters and Translators, Inc. on 06/15/2021
The Problem: In order to meet the State of Texas’ requirements for the phased COVID-19 vaccine rollout and deadline,...
Posted By Element Blue on 02/19/2021
What Did You Learn? Episode 15Johns Hopkins Medicine has been at the forefront of the international response to COVID-19....
Posted By Aha Media Group on 10/21/2020
What Did You Learn? Episode 14This spring, when the epicenter of the COVID-19 pandemic was in New York City, Mount Sinai...
Posted By Aha Media Group on 10/15/2020
A reluctance to get a COVID-19 vaccine appears to be the next public health battle for healthcare organizations trying to...
Posted By Forum for Healthcare Strategists on 09/10/2020