Posted By Freshpaint on 10/30/2023

How Healthcare Marketers Can Get a Handle on Third-Party Trackers

There’s a lot of awareness of Google Analytics and the Meta Pixel leading to HIPAA violations. But, those aren’t the only two tracking tools that can lead to HIPAA violations. 

There are also video tools, consent managers, map plugins, screen recorders, forms, and more that can lead to HIPAA violations.

With all of those options, the obvious question is: how do I find all the tools on my website that might be receiving PHI, and what do I do when I find them? That’s the question Freshpaint and Fortalice will be answering during this webinar.

Freshpaint helps healthcare providers keep their first-party customer data HIPAA-compliant by default. We replace the tracking technology used by Google, Facebook, and others to enable you to use t... Read more

More by Freshpaint

Marketing in a HIPAA World

Balancing Digital Promotion and Privacy for Healthcare

How Healthcare CISOs Can Help Marketers Navigate Patient Privacy