Posted By Freshpaint on 10/30/2023

Balancing Digital Promotion and Privacy for Healthcare


Healthcare and privacy legal experts from Faegre Drinker, along with Freshpaint and Accelerated Digital Media to discuss how to market health services in a HIPAA world.  We cover recent guidance from HHS OCR on tracking technology, the impact on marketers at digital health providers, and a framework from legal experts to help decide how to balance promotion of healthcare services with patient privacy.

Freshpaint helps healthcare providers keep their first-party customer data HIPAA-compliant by default. We replace the tracking technology used by Google, Facebook, and others to enable you to use t... Read more


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