Posted By MERGE on 05/13/2022 in Conference Exhibitor

Strengthening Patient Acquisition Through Referring Providers

Strengthening Patient Acquisition Through Referring Providers
Gaylord National Resort & Convention Center
201 Waterfront St, Oxon Hill, MD 20745, USA
09/14/2022 - 09/14/2022
10:00AM - 11:00AM

Marketing & Digital Engagement Track


When it comes to driving new patients to specialty care, we understand that referring providers are a vital resource, as most patients rely on the advice of their trusted primary care physician when deciding where to receive specialty care. But how does a health system build and maintain the trust and confidence of referring providers to earn those referrals? 


In this session, you’ll learn how Indiana University Health, the leading health care provider in Indiana, applies customer insights to plan and implement multi-channel strategies to build relationships and earn the loyalty of referring providers.


Presented by:

Megan Finkelman
SVP Client Service Leader
MERGE


Shannon Wilson
Executive Director, System Marketing–Specialty Care
Indiana University Health


REGISTER HERE


201 Waterfront St, Oxon Hill, MD 20745, USA

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