Join industry veterans to discuss how AEP 2023 data should inform your acquisition strategy.
According to Deft research, switch rates for Medicare Advantage are up at 15%. MediSupp switching is down at 7%. Star ratings are down across the board (92 five-star plans were lost).
But what are the market forces and consumer attitudes behind it? And where do the marketing opportunities lie? Hear from seasoned Health Plans marketing experts on how to shape your strategy to make the most of AEP 2024.
Join us to learn:
Presented by:
Len Kudgis
COO
HealthShare360
Adam Berton
Medicare Marketing Executive
Michelle Boudreau
SVP Group Account Director
MERGE
Moderated by:
Jim Porter
EVP, Managing Director, Healthcare Practice
MERGE
We are an award-winning marketing services firm that merges storytelling and technology to bring health, wealth and happiness to the world. People come to MERGE looking for a new way; for ideas and... Read more
Healthcare organizations are finding their footing when it comes to the use and advancement of marketing technology, which has been largely accelerated due to the pandemic. While organizations ...read more
Last year, there were over 2,000 ADA website lawsuits filed in federal courts across the nation. This represents an increase of more than 180%. Although ADA compliance has become a ...read more
Digital Health Track Sponsored by MERGEThe difference between an effective healthcare personalization strategy and one that falls flat is whether it provides true value to consumers. ...read more
Our job is to make it easy for patients yet we often make it more complicated than it needs to be, from how we engage with them to how we connect them to the care they need.MERGE experts ...read more
Ask a Healthcare Lawyer: HIPAA Compliance for Healthcare Marketers
Your FAQs...Answered!