As technology and digital marketing continue to evolve at a rapid pace, so too must the guidelines that protect user privacy....
Posted By Amsive on 08/16/2024
At the 2024 Healthcare Marketing & Physician Strategies (HMPS) Summit, Loyal’s Director of AI, Matt Cohen, and...
Posted By Loyal on 06/25/2024
The last time HHS updated its guidance surrounding the use of online tracking technologies, it sent shockwaves through the...
Posted By Freshpaint on 03/20/2024
Healthcare marketers must strike a balance between effective marketing strategies and strict privacy rules. Here's our...
Posted By Cardinal Digital Marketing on 02/01/2024
In healthcare, the harsh reality is that no single organization can help everybody. I’d like to take that notion a...
Posted By Cardinal Digital Marketing on 01/18/2024
Today, we’re launching the Freshpaint Healthcare Privacy Platform. It’s the only technology in the industry...
Posted By Freshpaint on 11/01/2023
Customer data platforms (CDPs) are an excellent choice for data management in many industries. But healthcare isn’t...
Posted By Freshpaint on 10/31/2023
When Microsoft released Internet Explorer 3.0, and President Clinton signed the Health Insurance Portability and Accountability...
Posted By Freshpaint on 10/31/2023
Five years ago, McKinsey Global Institute stated in a discussion paper on AI use cases that marketing was one of the...
Posted By Invoca on 09/06/2023