The financial fallout of the pandemic is coming more painfully into view at organizations budgeting for a new fiscal year...
Posted By Primacy on 10/01/2020
Your hospital or health system’s web analytics tell a story.It’s a story about how healthcare consumers are...
Posted By Modea on 09/22/2020
For many healthcare systems, philanthropy is more than a way to fund research, program development and general operations....
Posted By Global Prairie on 09/09/2020
Creative healthcare marketing ideas can help engage patients, recruit providers and educate the community on important public...
Posted By WG Content on 08/25/2020
The COVID-19 pandemic has both shaped and revealed consumer perceptions of healthcare information. With exceptions, consumers...
Posted By Global Prairie on 06/29/2020
“What Did You Learn?” Episode 1There’s no denying: The coronavirus pandemic taught healthcare communicators...
Posted By Aha Media Group on 06/29/2020
Our parents recall the days when a newspaper ad for home appliance repairs or a TV spot for grocery store discounts heavily...
Posted By mhp.si on 06/25/2020
Thirty-six billion dollars.If you’re wondering just how much of an influence marketing has in shaping the patient...
Posted By Global Prairie on 02/28/2020
Marketing in healthcare presents challenges that most other types of businesses do not experience. It is the nature of the...
Posted By Point Across Media on 02/17/2020