Digital Strategic Planning Track Sponsored by Reason One
According to Accenture, Life Trends 2023, 95% of both B2C and B2B executives believe their customers are changing faster than they can change their businesses. In this session, hear a collaborative discussion on what’s required to move ahead of this trend – and positively impact revenue.
Learn how to evolve your future marketing strategies by following the successful marketing-driven operations at Indiana University Health, where the focus is on driving revenue and earning respect in a complex matrix organization. Leave knowing how to positively affect change and how to sell-in the big strategies and investments.
Presented by
Mike Yost
Chief Marketing Officer
Indiana University Health
Kellie Bliss
Executive Vice President, Client Service
MERGE
We are an award-winning marketing services firm that merges storytelling and technology to bring health, wealth and happiness to the world. People come to MERGE looking for a new way; for ideas and... Read more
900 W Olympic Blvd, Los Angeles, CA 90015, USA
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