The High-Performing Marketing Organization of the Future

Digital Strategic Planning Track Sponsored by Reason One

According to Accenture, Life Trends 2023, 95% of both B2C and B2B executives believe their customers are changing faster than they can change their businesses. In this session, hear a collaborative discussion on what’s required to move ahead of this trend – and positively impact revenue. 

Learn how to evolve your future marketing strategies by following the successful marketing-driven operations at Indiana University Health, where the focus is on driving revenue and earning respect in a complex matrix organization. Leave knowing how to positively affect change and how to sell-in the big strategies and investments.

Presented by

Mike Yost
Chief Marketing Officer 
Indiana University Health 

Kellie Bliss
Executive Vice President, Client Service 
MERGE 

REGISTER HERE