Social Media, Mobile and Personalization Track
As podcasts have become a ubiquitous marketing tool, the question now is how to maximize their impact.
This session will provide strategies for using and repurposing your audio content across various marketing communications platforms such as your website, blog, social media, newsletters, publications, physician relations initiatives, and more. Plus, we'll uncover a smart SEO tactic and provide a brief overview of analytics and how to measure engagement.
Presented by:
Bill Klaproth
Director of Marketing and Pod Talk Host
DoctorPodcasting, RadioMD
Reach new patients with informative, conversational podcasts featuring your doctors and staff members that educate your patients, promote your key service lines, and enhance the digital experience ... Read more
3708 Las Vegas Blvd S, Las Vegas, NV 89109, USA
View Larger MapPodcasts are an incredibly popular tool for healthcare marketing and many hospitals are using audio to support their initiatives. In this session, learn how to take it up a notch––or ...read more
As podcasts have become a ubiquitous marketing tool, the question now is how can we maximize their impact?This session will provide strategies for using and repurposing your audio ...read more
Content Strategy Track - Sponsored by Coffey CommunicationsPodcasts are an incredibly popular tool for health care marketing and many hospitals are using audio to support their ...read more