This year’s marketing plan was obsolete by March. Next year’s plan will be highly iterative as the residual impact of COVID-19 remains unknown.
In this 60-minute workshop, you’ll learn how to strike a balance between an offensive strategy and stewardship while planning for 2021. The session will feature practical guidance and real-world examples of how we’re helping health systems maximize marketing’s impact in a fluid environment with increased expectations and limited resources.
Presented by:
Jane Crosby, VP of Strategy and Business Development
Jackie Donnelly, Regional VP of Business Development
True North Custom is an innovative content marketing agency focused on growth and engagement. Our passion is helping healthcare organizations build engagement and affinity, drive revenue growth and... Read more
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