True North on 07/15/2020

Marketers and Clinicians: Working Together to Transform Care

Marketers and Clinicians: Working Together to Transform Care
08/19/2020 - 08/19/2020
3:15PM CT - 4:15PM CT

Vanderbilt is driving change in diabetes education and management, inpatient admissions and readmissions, care transitions, and more. 

Learn how marketing and clinical leaders partnered to develop content and increase physician adoption of population health resources. Hear how email campaigns, content hubs, and sophisticated content solutions power the effort. 


Presenters

Megan Pruce
VP, Business Engagement Strategies, Vanderbilt University Medical Center (Nashville, TN)


Mallory Yoder 
Manager, Business-to-Business Marketing & Communications, Vanderbilt University Medical Center (Nashville, TN) 


Jane Crosby 
VP, Strategy & Business Development, True North Custom


Transforming Consumer Experience Track - Sponsored by Kyruus


True North is your expert healthcare marketing agency, offering full-service, HIPAA-compliant marketing solutions.


More by True North

Boosting Recruitment and Hiring in Healthcare


Healthcare Digital Marketing


Marketing to Healthcare Providers


Live Workshop: The Content Planning Process