Vanderbilt is driving change in diabetes education and management, inpatient admissions and readmissions, care transitions, and more.
Learn how marketing and clinical leaders partnered to develop content and increase physician adoption of population health resources. Hear how email campaigns, content hubs, and sophisticated content solutions power the effort.
Presenters
Megan Pruce
VP, Business Engagement Strategies, Vanderbilt University Medical Center (Nashville, TN)
Mallory Yoder
Manager, Business-to-Business Marketing & Communications, Vanderbilt University Medical Center (Nashville, TN)
Jane Crosby
VP, Strategy & Business Development, True North Custom
Transforming Consumer Experience Track - Sponsored by Kyruus
True North Custom is an innovative content marketing agency focused on growth and engagement. Our passion is helping healthcare organizations build engagement and affinity, drive revenue growth and... Read more
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