Consumer Engagement Track - Sponsored by Kyruus
An omnichannel marketing strategy successfully offers consumers a connected, personalized communication experience. The recent rapid changes in the healthcare industry have created a renewed sense of urgency to find and implement effective ways for consumers to access care and communicate with providers.
Through understanding enterprise data management, outlining a data management strategy, and creating an omnichannel marketing strategy, you can provide optimized, effective communication experiences your consumers want and need.
Presented by:
Daphne Lowell
Director, Advertising Operations
LifePoint Health
Rachelle Montano
Vice President, Clinical Strategy
Loyal
Loyal is end-to-end, white label digital health technology for hospitals and health systems.
19999 W Country Club Dr, Aventura, FL 33180, USA
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