Forum for Healthcare Strategists on 09/09/2022 in Webinar

Experience Design at LCMC Health: How to Create Impactful, On-Brand, and Extraordinary Moments in your Spaces

Experience Design at LCMC Health: How to Create Impactful, On-Brand, and Extraordinary Moments in your Spaces
10/18/2022 - 10/18/2022
12:30PM - 1:30PM

The LCMC Health brand is defined by celebrating the extraordinary in a world of ordinary. Join us as we dig into the important sensorial attributes that drive consumer decision-making and how you can leverage these attributes to create a distinct and differentiated brand experience in physical spaces.

In this webinar, you'll hear how LCMC Health has created a framework to infuse brand throughout its healthcare experiences, including physical spaces, to impact the way patients and visitors feel. Plus, we’ll examine:

• How brands like LCMC Health have successfully created an impactful brand platform that translates to actionable experience principles

• Ways to utilize the top sensorial attributes that are proven to drive choice and advocacy, according to the Humanizing Brand Experience study

• The creative experience moments, both big and small, that have been developed as a toolkit for LCMC Health to incorporate into physical spaces across the system


Presented by:

Christine Albert
Chief Marketing & Experience Officer 
LCMC Health


Alison More
Senior Creative Director, Environments & Experience 
Monigle


REGISTER HERE


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