Webinar: Managing Coronavirus Communications

The impact of COVID-19 is moving at unprecedented speed. How can you keep up with the challenges?

For healthcare organizations, communicating externally with the community, as well as internally with staff and physicians, is a number one priority. Providing up-to-date information on a situation that is changing by the minute can alleviate the fears of many.

The Forum for Healthcare Strategists is partnering with Jarrard Phillips Cate & Hancock and BroadcastMed to produce a series of webinars focused on COVID-19 communications in the new era of a pandemic. Join us for the first webinar on Tuesday, March 24th at 11:30am CDT.

Never before has the role of the hospital marketing and communications executive been more vital. Together, we can explore strategies and best practices for:

• Keeping up with the latest developments and communicating through various scenarios
• Crafting messages for your team, patients and families, the media, and the public that build trust and reduce fear
• Building an effective crisis action plan to guide your response each step of the way
• Monitoring and adjusting your communication tactics in real time
• And more!

Don’t miss out … register for this complimentary webinar today!

Speakers:

Danette Fitzgerald, VP, Marketing and Communications, Parkview Health System
Rose Glenn, Chief Communications and Marketing Officer, Michigan Medicine
Sophia Marshall, VP, Organizational Communications, WellStar Health Systems
David Jarrard, CEO, Jarrard Phillips Cate & Hancock
Justin Gibbs, Associate Vice President, Jarrard Phillips Cate & Hancock

Moderator: Peter Gailey, President, Co-Founder, BroadcastMed, Inc.