Adventures in Generative AI: A Year of Learning How to Co-Exist

Panel Discussion Sponsored by Loyal

Facing the future of Generative AI looks both promising and downright apocalyptic. Will these technologies take our jobs? Spew misinformation that further maims public health? Ruin our rankings? Threaten all the great work we’ve spent years building? Or maybe, they will help us do our jobs faster, eliminate mundane and rote tasks, create efficiencies and bring down costs. 

Join four marketing experts who have waded into the wilderness of Generative AI for a lively panel discussion. Topics covered will include issues of privacy, accuracy, plagiarism, how we all really feel about robots creating content, coding and images, and how to handle immersive, generative search experiences. Leave this panel discussion with what you need to know about today’s Generative AI landscape and insights on how to incorporate it successfully into your future. Bring your questions and hold onto your hat — it’s going to be a fun ride!

Presented by:

Jen Jenkins
Associate Director Digital Experience 
University of Utah Health 

Alan Shoebridge
Associate Vice President, National Communication 
Providence 

Patty Riskind
CEO 
Orbita 

Ahava Leibtag
President 
Aha Media

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