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Posted By Healthgrades on 07/08/2021 in Conference Exhibitor

A Pragmatic Approach to Patient Lifetime Value

A Pragmatic Approach to Patient Lifetime Value
10/06/2021 - 10/06/2021
2:30PM - 3:45PM

Transform Consumer Experience Track

Lifetime value is a retention measure, but not all retention is equal. Gender, age, life transitions, and other attributes all impact potential LTV.

Explore key value levers based on real-world research to understand the elements with the greatest impact on value over time. Hear how to deploy LTV insights to refine and accelerate growth strategies.

Presented by:

Adam Rice
SVP Marketing
CommonSpirit Health (Paradise Valley, AZ)

Suzanne Sawyer
SVP, Chief Marketing & Communications Officer
Johns Hopkins Medicine (Baltimore, MD)

Rob Grant
Chief Strategy & Innovation Officer

Dave Griffith
VP, Analytics & Insights