Dan Lavelle, a marketer at Lehigh Valley Health Network, recently faced a question from the hospital’s new CEO that...
Posted By Greystone.net on 06/19/2018
At one point in time, Norton Healthcare had more than 8,000 keyword search terms for their PPC campaigns.This was driving...
Posted By Greystone.net on 06/19/2018
In the eyes of your site visitors, services, physicians, and locations are all important and connected. Is the same true...
Posted By Geonetric on 05/27/2018
UTM parameters are a powerful way to track results and understand how your hospital or healthcare system campaigns are performing.You’re...
Posted By Geonetric on 04/16/2018