Informed by Data / Crafted with Passion / Distributed with Precision

Communications today is equal parts art and science. SHIFT is that rare combination of both. We apply data and analytics to engineer the who, what, when, where, and how behind programs. We harness creativity, empathy, and expertise to craft compelling narratives, produce breakthrough campaigns and tell stories that connect on a personal level. Then we use advanced targeting to get them in front of the people who matter most. SHIFT, an AVENIR GLOBAL company, and division of Padilla, is powered by 100+ strategists, creatives, data nerds, and media hounds who don’t settle. We dig deeper, push harder and reach higher to help brands break through and thrive.

Service Focus

40% Focused on Healthcare
40% of SHIFT Communications's customers are in the healthcare industry
Marketing accounts for 40% of their focus
Public Relations accounts for 40% of their focus
Social Media accounts for 20% of their focus

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Clients & Case Studies


Employees: 51-200
Min. Project Size: Any