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About Hileman Group

We are a digital marketing agency that helps organizations solve their biggest marketing challenges.

Why we do it

The healthcare marketplace has become a more competitive landscape as patients have become more involved in their care.  Therefore, healthcare systems and providers must market their services and capabilities more efficiently.

  • Healthcare systems and providers are under intense pressure to change the dynamics of their interactions with patients and prospective patients.
  • Increasing government regulation and mandated change will alter the relationship healthcare organizations have with their patients. 

How we approach it

Hileman’s proven tools and processes help healthcare organizations effectively communicate with patients and generate a high ROI for patient acquisition. 

  • Hileman helps healthcare organizations adjust to the changes in their industry by first developing personalized, one-to-one relationships with patients.
  • Hileman has demonstrated expertise with healthcare organizations designing patient acquisition, communication, and retention programs to support the unique capabilities (e.g. specialty care) of the healthcare organization.
  • Hileman can help establish the healthcare organization as the “provider of choice” within specific geographies, demographics, and specialty care areas.

Hileman’s unique combination of marketing, creativity, and technology provides for highly targeted patient communications and detailed analytics to better understand the patients and their needs.

What we do

  • DEMAND GENERATION Hileman Group provides holistic demand generation services for our clients, from top-of-the-funnel tactics to nurturing tactics that drive the closing sale.

  • MARKETING AUTOMATION Learning about your business, your current sales and marketing team processes, your current marketing initiatives and the goals you hope to achieve.

  • USER EXPERIENCE Our approach to design starts with the end user's experience. You can't build something the right way without knowing what the right way is.

  • VISUAL DESIGN Visual design combines the best user experience while delivering your messaging goals. It's more than just making things pretty.

  • TECHNOLOGY SERVICES We like to keep learning and growing as technologies advance. From front-end to back-end integrations, our developers implement interactive web-based solutions.

  • VIDEO Tell your story with video. We provide full video production services, including concept development, production and post production and streaming services.



Resources

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Clients & Case Studies

Baylor Scott & White Health
Cleveland Clinic
Vanderbilt University Medical Center
Within3
Serving:

Providers
Payors
Pharma
Health Systems - Large
Health Systems - Small / Medium
Academic Medical Systems
Community Hospitals
Physician Practice Groups
Associations
Details

Employees: 11-50
Min. Project Size: Any
Service Focus

Marketing Automation
Web Development
Advertising
Digital Strategy
SEO/SEM