Traditional Advertising in Our Digital World

Is traditional advertising still relevant in today's highly digital world? In many circumstances, the answer remains a resounding yes. Join veteran media buyer Charlie DeNatale and Healthcare Success CEO Stewart Gandolf as they share updated strategies and tactics vital for traditional advertising success.

When you attend, you'll discover:

• When it makes sense to invest in traditional advertising
• Which audiences still consume traditional advertising today?
• How to plan your traditional media in synergy with your digital marketing (e.g., paid search, paid social, and programmatic options like CTV and digital radio)
• Best use cases for TV, radio, print, and out-of-home
• Which calls to action work well now?
• The benefits of combining direct response and brand-building strategies
• How to choose a professional media buyer / agency
• How to track results and justify ROI

Presented by:

Charlie DeNatale
Media Buyer 
Healthcare Success

Stewart Gandolf
CEO 
Healthcare Success

REGISTER HERE