Privacy regulations and HIPAA hinder how most health systems can respond and engage with customers. So, how can you provide the online experiences consumers expect from all other industries?
Hear how health systems can use conversational platforms in direct and engaging ways, directly learning the voice of the consumer. Examine how to communicate with the consumer to create a better overall experience.
Presenters
Chris Boyer
Principal, @chrisboyer, LLC
Brian Gresh
President, Loyal
Interactive & Digital Strategies Track - Sponsored by Modea
Loyal is end-to-end, white label digital health technology for hospitals and health systems.
With continued trends and influences of consumerism in healthcare and the need for scale and personalization of messaging, healthcare systems can no longer tip toe around digital – ...read more
Tools, Technology & Analytics Track Sponsored by FreshPaintChatbots can do more than answer simple questions or guide users to additional resources. In this panel discussion, ...read more
Consumer Engagement Track - Sponsored by KyruusAn omnichannel marketing strategy successfully offers consumers a connected, personalized communication experience. The recent rapid ...read more
Learn how an AI chatbot and live chat platform has been a “game changer” at Virtua Health — and how you can leverage conversational technology to meet consumer needsA ...read more
Ask a Healthcare Lawyer: HIPAA Compliance for Healthcare Marketers
Your FAQs...Answered!