Selling Your Bold Marketing Ideas to Leadership

Sponsored by Revive

It’s time for health systems to lead the way in consumer engagement. To do so will require a new way of thinking, accompanied by compelling new initiatives. Yet, convincing senior leadership to embrace non-traditional marketing ideas can present a challenge.

Ready to hunker down and get your ideas out in the market? This complimentary webinar can help you get started! Join us to examine:

• Common hurdles marketers encounter when selling up
• What motivates health system leadership to push back
• How to pave the way for bold marketing long-term
• Pitching strategies to get your bold idea approved

Don’t miss out … register today!

Presented by:

Cynthia Schmidt
Chief of Marketing, VCU Health

Cynthia Schmidt joined Virginia Commonwealth University in 2001 as their first Director of Marketing, and ten years later she transitioned to VCU Health to lead its marketing communications team. Prior to that, she worked in the ad agency world managing accounts from health care to consumer services.

Jared Usrey
Vice President, Strategy, Revive

Jared Usrey gets to work as a lead strategist at Revive. He partners with health system leaders to develop insightful and impactful brand and marketing initiatives, specializing in complex organizations. With over a decade of marketing experience under his belt, Jared has found his home in navigating the complexity of healthcare. He is passionate about solving healthcare’s underlying challenges with thoughtful, action-focused strategy.

REGISTER HERE