As we plan for a “New Normal” post-pandemic, most healthcare leaders are turning to outside data sources and models to help with planning. But new ones are cropping up by the day. Sorting through them to understand what they’re telling you or how you might use them to identify meaningful insights is no small task.
This week our speakers dig into curated data sources you can use today to help support your organization’s COVID-19 customer engagement efforts.
Speakers
Heidi Schulte, Vice President, Customer Marketing, Healthgrades
Heidi is an accomplished marketing strategist, consulting with hospitals and health systems across the country. She focuses on areas of growth, consumer engagement, patient experience, and population health management. As Vice President of Customer Marketing at Healthgrades, Heidi provides successful solutions to health systems through developing compelling storytelling and building thought leadership.
Dr. Brad Bowman, Chief Medical Officer, Healthgrades
Dr. Bowman is responsible for Population Health, ACO and Patient Engagement strategies. Prior to Healthgrades he served as Senior Vice President of Clinical Innovation for WebMD where he was responsible for developing novel web and mobile technologies that make the use of medications and medical devices safer and more effective. An Internist by training, Dr. Bowman applies computer simulation techniques and electronic forms of data collection and communication to assist patients and physicians make better healthcare diagnoses and treatment decisions.
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