Why do healthcare organizations struggle with multi-channel communications and brand consistency? Poor content management.
With tens of thousands of marketing dollars at stake, and thousands of marketing assets to manage – from business cards to practice-specific collateral – your organization needs a single source that provides quick, easy access to the marketing assets you need, when you need them. “Content is king,” and as their volume of content grows at exponential rates, many healthcare organizations find themselves struggling with cumbersome processes that hinder their ability to develop messaging that is on brand, is quick to market, and complies with stringent regulatory requirements.
HealthcareMarketingCenter.com’s Marketing Asset Manager can bring your healthcare organization the automation, the visibility, and the audit trail that it needs. During this webinar, experts from HealthcareMarketingCenter.com and Bronson Healthcare will describe how Bronson is able to stay on brand, while allowing several thousand users to order from their print library easily and efficiently.
You’ll learn:
• How marketing asset management can save time and money while protecting your brand
• How Bronson was able to automate their print production processes
• How to decentralize your marketing efforts
Greystone.Net provides services and products to hospitals/health systems including: web, digital and call center consulting, professional development options, a data-driven membership and gSight, a... Read more
It has become more apparent than ever how important it is for patients to be able to find clear, quick, and accurate information about local health services in their time of need. ...read more
The official sunsetting of Google’s Universal Analytics is set for July 2023—are you prepared? The new Google Analytics 4 (GA4) promises powerful AI that gives marketers ...read more
MedChat and Isabel Healthcare share their experience using Evidence-Based Scheduling and Virtual Triage to engage patients seeking care. Triage Bot, a HIPAA-compliant chatbot ...read more
More than 2/3 of consumers would choose a provider based on the ability to book appointments online. Yet many health systems struggle to deliver the modern self-service scheduling ...read more